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NAG magazine, established in June 1998, is the South African authority on current trends in computer, console, online and mobile gaming, the technology, concepts, people and companies driving technology-related entertainment in all its forms, and is published for the enthusiast who wants more by the leader in this field, Tide Media. According to a study by ABI Research in 2006, the videogaming industry is expected to double in sales from 2005’s $32.6 billion to $65.9 billion in 2011. The research firm indicated that the growth would take place as a result of online and mobile gaming becoming more popular.